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Men's woolen clothing
Women's woolen clothing
Wool clothing for children
Baby wool clothes

Lanullva blog

  • What does RWS-certified merino wool mean?

    By LanullvaJun 25, 2026

    RWS is appearing more and more often on wool products. Here is what the certification actually guarantees – and what it does not say anything about.

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  • Why children often feel more comfortable in wool than synthetic clothing

    By LanullvaJun 25, 2026

    Children regulate their temperature less effectively than adults and cannot tell you when they are too warm or cold. Here is why wool is the safest choice.

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  • What does temperature-regulating wool actually mean?

    By LanullvaJun 25, 2026

    Many garments claim to regulate temperature. We explain what that actually means, and why merino wool is the only material that does it naturally.

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  • Why wool works so well against the skin

    By LanullvaJun 25, 2026

    There is a reason people have worn wool against the skin for thousands of years. Here is the actual biology and chemistry behind the comfort.

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  • Why merino wool works better than cotton when hiking

    By LanullvaJun 25, 2026

    “Cotton kills” is not an exaggeration – cotton can be dangerous in the Norwegian mountains. Here is the actual difference between merino wool and cotton when hiking.

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  • How to choose the right wool underwear for activity and everyday life

    By LanullvaJun 25, 2026

    Wool underwear for jogging is not the same as for office work. We help you choose the right weight and fit for your everyday life.

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  • The best wool for changing Norwegian weather

    By LanullvaJun 25, 2026

    Norwegian weather changes quickly – sun, rain and wind on the same day. Here is the type of wool that works best when conditions are never stable.

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  • Layering with wool: how to stay warm without sweating

    By LanullvaJun 25, 2026

    The layering system with wool is not complicated – but it is important to understand what each layer does. We explain the system that Norwegian outdoor enthusiasts have used for...

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  • How to wear wool all year round – even in summer

    By LanullvaJun 25, 2026

    Wool is not just for winter. We show how lightweight merino wool works better than cotton and synthetics in all seasons – even on hot summer days.

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  • Why do some wool garments feel clammy – and others do not?

    By LanullvaJun 25, 2026

    Some wool garments breathe and keep you dry – others cling to the skin. We explain what sets them apart and how to choose the right one.

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  • Why breathable wool is important in everyday life

    By LanullvaJun 25, 2026

    You move between cold outdoor air and warm indoor spaces many times a day. Here is why breathable wool makes that transition much more comfortable.

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  • How to wash merino wool without damaging the garment

    By LanullvaJun 20, 2026

    Incorrect washing can permanently ruin a good merino garment. Here is the right way – and why you are probably washing too often.

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The story

Armed with care, common sense and love for her husband Eilif - who always came home sweaty and chilled after forest and farm work, Brit brought out all her knowledge and developed a woolen shirt and a completely new knitting method. By combining air with pure wool, she ensured that her beloved husband never froze again. Brit gave the breathable wool underwear the name LANULLVA®. An abbreviation for lanolin, wool and warmth.

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