Why choose merino wool?
100% merino wool
Merino wool has finer wool fibres than regular wool. It therefore feels soft and comfortable directly against the skin, even for people with sensitive skin. By comparison, Norwegian wool has coarser fibres, which can more easily irritate and cause itching. Merino wool is therefore a natural first choice when you need wool clothing knitted as a base layer directly against the skin.
Our merino wool is certified to the Responsible Wool Standard. This means:
- Comprehensive animal welfare requirements – no mulesing
- Land management that protects nature and biodiversity
- Strict requirements for wages and working conditions
- Full traceability at every stage – from the farms all the way to us